RAF A Archive 1.0 Renewal

Version 1.0 of RAF A: Boggle Mansion, once used mainly by resident artists, rebuilt as an online archive of artists, works and exhibitions. The structure was designed around operations first, starting from the effort it takes to upload content.

“Operations came before screens. I designed around the effort it takes to upload content.”

1. 1

   Far more requests than the v1 plan

   My call

   The launch date had to hold even as the scope grew.

   Solution

   Sorted and prioritized the requests and delivered them within v1.
2. 2

   The operating workload was underestimated

   My call

   Content entry would be the bottleneck before launch, so I kept flagging it early.

   Solution

   Joined the content upload myself in the final stretch.

   Result

   Content upload was finished within the launch window.
3. 3

   Operations and development continue after launch

   My call

   An archive matters more for how it grows than for how it opens.

   Solution

   Returned as PM for v2 and v3, leading operations and development together.

   Result

   Running steadily while building version 3.0.

• Daily users 3 → 387 (before/after the renewal)
• Monthly users 92 → 979, 10x growth (before/after the renewal)
• Weekly return rate 12% → 68% (before/after the renewal)
• Mobile share 32% → 90% (before/after the renewal)